MailerLite vs Klaviyo
MailerLite
EU-Based Free Tier
📍 Lithuania
🌍 EU, US
✓ GDPR · ✓ DPA
4.5
Klaviyo
Free Tier
📍 US
🌍 US, EU
✓ GDPR · ✓ DPA
4.4
Price Comparison (Monthly)
| Contacts | MailerLite | Klaviyo | Cheaper |
|---|---|---|---|
| 250 |
⚠
Free
est. |
⚠
€17
est. |
MailerLite → |
| 500 |
⚠
Free
est. |
⚠
€17
est. |
MailerLite → |
| 1k |
€14
|
⚠
€26
est. |
MailerLite → |
| 1k |
€23
|
⚠
€39
est. |
MailerLite → |
| 2k |
€23
|
⚠
€52
est. |
MailerLite → |
| 3k |
€36
|
⚠
€60
est. |
MailerLite → |
| 3k |
€36
|
⚠
€69
est. |
MailerLite → |
| 5k |
€36
|
⚠
€86
est. |
MailerLite → |
| 5k |
€54
|
⚠
€95
est. |
MailerLite → |
| 6k |
€54
|
⚠
€112
est. |
MailerLite → |
| 6k |
€54
|
⚠
€120
est. |
MailerLite → |
| 8k |
€54
|
⚠
€129
est. |
MailerLite → |
| 10k |
€67
|
⚠
€129
est. |
MailerLite → |
| 10k |
€100
|
⚠
€151
est. |
MailerLite → |
| 11k |
€100
|
⚠
€172
est. |
MailerLite → |
| 11k |
€100
|
⚠
€194
est. |
MailerLite → |
| 12k |
€100
|
⚠
€215
est. |
MailerLite → |
| 12k |
€100
|
⚠
€237
est. |
MailerLite → |
| 13k |
€100
|
⚠
€258
est. |
MailerLite → |
| 13k |
€100
|
⚠
€280
est. |
MailerLite → |
| 15k |
€100
|
⚠
€301
est. |
MailerLite → |
| 20k |
€128
|
⚠
€323
est. |
MailerLite → |
| 25k |
€146
|
⚠
€344
est. |
MailerLite → |
| 26k |
€174
|
⚠
€366
est. |
MailerLite → |
| 27k |
€174
|
⚠
€387
est. |
MailerLite → |
| 28k |
€174
|
⚠
€409
est. |
MailerLite → |
| 30k |
€174
|
⚠
€430
est. |
MailerLite → |
| 35k |
€201
|
⚠
€473
est. |
MailerLite → |
| 40k |
€229
|
⚠
€516
est. |
MailerLite → |
| 45k |
€247
|
⚠
€559
est. |
MailerLite → |
| 50k |
€266
|
⚠
€619
est. |
MailerLite → |
| 55k |
€331
|
⚠
€679
est. |
MailerLite → |
| 60k |
€331
|
⚠
€740
est. |
MailerLite → |
| 65k |
€350
|
⚠
€800
est. |
MailerLite → |
| 70k |
€350
|
⚠
€860
est. |
MailerLite → |
| 75k |
€368
|
⚠
€920
est. |
MailerLite → |
| 80k |
€368
|
⚠
€980
est. |
MailerLite → |
| 85k |
€386
|
⚠
€1036
est. |
MailerLite → |
| 90k |
€386
|
⚠
€1088
est. |
MailerLite → |
| 95k |
€405
|
⚠
€1140
est. |
MailerLite → |
| 100k |
€405
|
⚠
€1187
est. |
MailerLite → |
| 105k | — |
⚠
€1238
est. |
— |
| 110k | — |
⚠
€1286
est. |
— |
| 115k | — |
⚠
€1337
est. |
— |
| 120k | — |
⚠
€1385
est. |
— |
| 125k | — |
⚠
€1436
est. |
— |
| 130k | — |
⚠
€1484
est. |
— |
| 135k | — |
⚠
€1535
est. |
— |
| 140k | — |
⚠
€1582
est. |
— |
| 145k | — |
⚠
€1634
est. |
— |
| 150k | — |
⚠
€1681
est. |
— |
| 200k | — |
⚠
€1780
est. |
— |
| 250k | — |
⚠
€1978
est. |
— |
Feature Comparison
| Feature | MailerLite | Klaviyo |
|---|---|---|
| A/B Testing | ✓ Growing Business+ | ✓ Email+ |
| Email Automation | ✓ Growing Business+ | ✓ |
| EU Data Hosting | ✓ | ✗ |
| Landing Pages | ✓ | ✗ |
| Predictive Analytics | ✗ | ✓ Email+ |
| Shopify Integration | ✓ | ✓ |
| SMS Marketing | ✗ | ✓ |
| Website Builder | ✓ | ✗ |
Which Should You Choose?
Choose MailerLite if…
- ✓ You're starting out and want a generous free tier (1,000 contacts, 12K emails/mo)
- ✓ You need EU data hosting at an affordable price
- ✓ You want automation, landing pages, and pop-ups without paying extra
- ✓ You send a weekly newsletter and want the cleanest interface