Mailjet vs Mailchimp
Mailjet
EU-Based Free Tier
📍 France
🌍 EU, US
✓ GDPR · ✓ DPA
4.0
Mailchimp
Free Tier
📍 US
🌍 US
✓ GDPR · ✓ DPA
3.8
⚠ Mailjet charges by email volume while Mailchimp charges by contacts — they use different pricing models. Mailjet's prices below are estimated based on your send frequency. Adjust above for an accurate comparison.
Price Comparison (Monthly)
| Contacts | Mailjet | Mailchimp | Cheaper |
|---|---|---|---|
| 250 |
⚠
€8
est. |
€17
|
Mailjet → |
| 500 |
⚠
€34
est. |
€17
|
Mailchimp → |
| 1k |
⚠
€34
est. |
€38
|
Mailjet → |
| 2k |
⚠
€95
est. |
€51
|
Mailchimp → |
| 2k |
⚠
€95
est. |
€51
|
Mailchimp → |
| 5k |
⚠
€230
est. |
€86
|
Mailchimp → |
| 10k |
⚠
€430
est. |
€116
|
Mailchimp → |
| 15k |
⚠
€430
est. |
€155
|
Mailchimp → |
| 20k |
⚠
€430
est. |
€198
|
Mailchimp → |
| 25k |
⚠
€430
est. |
€232
|
Mailchimp → |
| 30k |
⚠
€430
est. |
€258
|
Mailchimp → |
| 40k |
⚠
€430
est. |
€292
|
Mailchimp → |
| 50k |
⚠
€430
est. |
€331
|
Mailchimp → |
| 75k |
⚠
€430
est. |
€542
|
Mailjet → |
| 100k |
⚠
€430
est. |
€689
|
Mailjet → |
| 130k | — |
€990
|
— |
| 150k | — |
€1141
|
— |
| 200k | — |
€1378
|
— |
Feature Comparison
| Feature | Mailjet | Mailchimp |
|---|---|---|
| A/B Testing | ✓ Premium+ | ✓ Essentials+ |
| AI Subject Line Helper | ✗ | ✓ Standard+ |
| API / Transactional Email | ✓ | ✗ |
| Customer Journeys | ✗ | ✓ Standard+ |
| Email Automation | ✓ Premium+ | ✓ Essentials+ |
| EU Data Hosting | ✓ | ✗ |
| Landing Pages | ✗ | ✓ |
| Real-time Collaboration | ✓ | ✗ |
| Shopify Integration | ✗ | ✓ |
| SMS Marketing | ✗ | ✓ Essentials+ |
Which Should You Choose?
Choose Mailjet if…
- ✓ You're a developer who needs a powerful transactional email API
- ✓ You send high volumes of transactional or product emails
- ✓ You want real-time analytics and detailed delivery logs
- ✓ You need collaborative template editing across a team
Choose Mailchimp if…
- ✓ You need deep Shopify or WooCommerce eCommerce integrations
- ✓ You send daily or multiple times per week (contact-based pricing stays predictable)
- ✓ You need the widest third-party integration library (300+ apps)
- ✓ Your team is already on Mailchimp and switching has a cost