Mailchimp vs Moosend
Mailchimp
Free Tier
📍 US
🌍 US
✓ GDPR · ✓ DPA
3.8
Moosend
EU-Based
📍 Greece
🌍 EU, US
✓ GDPR · ✓ DPA
4.0
Price Comparison (Monthly)
| Contacts | Mailchimp | Moosend | Cheaper |
|---|---|---|---|
| 250 |
⚠
Free
est. |
€8
|
Mailchimp → |
| 500 |
€17
|
€8
|
Moosend → |
| 1k |
€38
|
€15
|
Moosend → |
| 1k |
€38
|
€22
|
Moosend → |
| 2k |
€51
|
€22
|
Moosend → |
| 2k |
€51
|
€29
|
Moosend → |
| 3k |
€86
|
€29
|
Moosend → |
| 5k |
€86
|
€44
|
Moosend → |
| 8k |
€116
|
€59
|
Moosend → |
| 10k |
€116
|
€81
|
Moosend → |
| 15k |
€155
|
€147
|
Moosend → |
| 20k |
€198
|
€147
|
Moosend → |
| 25k |
€232
|
€147
|
Moosend → |
| 30k |
€258
|
€290
|
Mailchimp → |
| 40k |
€292
|
€290
|
Moosend → |
| 50k |
€331
|
€290
|
Moosend → |
| 75k |
€542
|
€383
|
Moosend → |
| 100k |
€689
|
€574
|
Moosend → |
| 130k |
€990
|
€861
|
Moosend → |
| 150k |
€1141
|
€861
|
Moosend → |
| 200k |
€1378
|
€1119
|
Moosend → |
Feature Comparison
| Feature | Mailchimp | Moosend |
|---|---|---|
| A/B Testing | ✓ Essentials+ | ✓ |
| AI Subject Line Helper | ✓ Standard+ | ✓ |
| Customer Journeys | ✓ Standard+ | ✗ |
| Email Automation | ✓ Essentials+ | ✓ |
| EU Data Hosting | ✗ | ✓ |
| Landing Pages | ✓ | ✓ |
| Shopify Integration | ✓ | ✓ |
| SMS Marketing | ✓ Essentials+ | ✗ |
Which Should You Choose?
Choose Mailchimp if…
- ✓ You need deep Shopify or WooCommerce eCommerce integrations
- ✓ You send daily or multiple times per week (contact-based pricing stays predictable)
- ✓ You need the widest third-party integration library (300+ apps)
- ✓ Your team is already on Mailchimp and switching has a cost
Choose Moosend if…
- ✓ You're a European business looking for great value automation
- ✓ You need advanced segmentation and automation at a lower price point
- ✓ You're switching from an expensive tool and want to cut monthly costs
- ✓ You want EU-friendly data handling with a clean modern interface