Mailchimp vs Campaign Monitor
Mailchimp
Free Tier
📍 US
🌍 US
✓ GDPR · ✓ DPA
3.8
Campaign Monitor
📍 Australia
🌍 US, AU
✓ GDPR · ✓ DPA
3.8
Price Comparison (Monthly)
| Contacts | Mailchimp | Campaign Monitor | Cheaper |
|---|---|---|---|
| 250 |
€17
|
€12
|
Campaign Monitor → |
| 500 |
€17
|
€12
|
Campaign Monitor → |
| 1k |
€38
|
€43
|
Mailchimp → |
| 2k |
€51
|
€43
|
Campaign Monitor → |
| 5k |
€86
|
€69
|
Campaign Monitor → |
| 10k |
€116
|
€108
|
Campaign Monitor → |
| 15k |
€155
|
€143
|
Campaign Monitor → |
| 20k |
€198
|
€222
|
Mailchimp → |
| 25k |
€232
|
€222
|
Campaign Monitor → |
| 30k |
€258
|
€365
|
Mailchimp → |
| 40k |
€292
|
€365
|
Mailchimp → |
| 50k |
€331
|
€365
|
Mailchimp → |
| 75k |
€542
|
— | — |
| 100k |
€689
|
— | — |
| 130k |
€990
|
— | — |
| 150k |
€1141
|
— | — |
| 200k |
€1378
|
— | — |
Feature Comparison
| Feature | Mailchimp | Campaign Monitor |
|---|---|---|
| A/B Testing | ✓ Essentials+ | ✓ Essentials+ |
| AI Subject Line Helper | ✓ Standard+ | ✗ |
| Customer Journeys | ✓ Standard+ | ✗ |
| Email Automation | ✓ Essentials+ | ✓ Essentials+ |
| EU Data Hosting | ✗ | ✗ |
| Landing Pages | ✓ | ✗ |
| Shopify Integration | ✓ | ✓ |
| SMS Marketing | ✓ Essentials+ | ✗ |
| Template Builder | ✗ | ✓ |
Which Should You Choose?
Choose Mailchimp if…
- ✓ You need deep Shopify or WooCommerce eCommerce integrations
- ✓ You send daily or multiple times per week (contact-based pricing stays predictable)
- ✓ You need the widest third-party integration library (300+ apps)
- ✓ Your team is already on Mailchimp and switching has a cost
Choose Campaign Monitor if…
- ✓ You need professionally designed, pixel-perfect email templates
- ✓ You're an agency managing campaigns for multiple clients
- ✓ Visual design quality is your top priority over automation depth
- ✓ You want a clean drag-and-drop builder with premium aesthetics