Loops vs Omnisend
Loops
Free Tier
📍 US
🌍 US
✓ GDPR · ✓ DPA
4.2
Omnisend
EU-Based Free Tier
📍 Lithuania
🌍 EU, US
✓ GDPR · ✓ DPA
4.4
Price Comparison (Monthly)
| Contacts | Loops | Omnisend | Cheaper |
|---|---|---|---|
| 250 |
⚠
Free
est. |
€17
|
Loops → |
| 1k |
€42
|
€17
|
Omnisend → |
| 1k |
€42
|
€22
|
Omnisend → |
| 2k |
€42
|
€26
|
Omnisend → |
| 2k |
€42
|
€38
|
Omnisend → |
| 3k |
€42
|
€43
|
Loops → |
| 5k |
€42
|
€70
|
Loops → |
| 5k |
€85
|
€76
|
Omnisend → |
| 9k |
€85
|
€109
|
Loops → |
| 10k |
€85
|
€114
|
Loops → |
| 10k |
€128
|
€129
|
Loops → |
| 12k |
€128
|
€162
|
Loops → |
| 15k |
€128
|
€178
|
Loops → |
| 20k |
€171
|
€228
|
Loops → |
| 25k |
€171
|
€243
|
Loops → |
| 26k |
€214
|
€248
|
Loops → |
| 35k |
€214
|
€306
|
Loops → |
| 50k |
€214
|
€355
|
Loops → |
| 55k |
€343
|
€387
|
Loops → |
| 80k |
€343
|
€602
|
Loops → |
| 100k |
€343
|
€774
|
Loops → |
| 105k |
€515
|
€850
|
Loops → |
| 145k |
€515
|
€1207
|
Loops → |
| 150k |
€515
|
€1252
|
Loops → |
| 200k |
€687
|
— | — |
| 300k |
€1031
|
— | — |
Feature Comparison
| Feature | Loops | Omnisend |
|---|---|---|
| A/B Testing | ✓ | ✓ Standard+ |
| API / Transactional Email | ✓ | ✗ |
| Email Automation | ✓ | ✓ Standard+ |
| EU Data Hosting | ✗ | ✓ |
| Landing Pages | ✗ | ✗ |
| Product Recommender | ✗ | ✓ Standard+ |
| Shopify Integration | ✗ | ✓ |
| SMS Marketing | ✗ | ✓ |
| Web Push Notifications | ✗ | ✓ |
Which Should You Choose?
Choose Loops if…
- ✓ You run a SaaS product and need clean lifecycle email automation
- ✓ You want developer-friendly tooling with tight product integration
- ✓ You need to trigger emails from user events in your product
- ✓ You want to replace complex CRM email flows with something simpler
Choose Omnisend if…
- ✓ You run an eCommerce store on Shopify, WooCommerce, or BigCommerce
- ✓ You need abandoned cart, browse abandonment, and post-purchase flows
- ✓ You want email, SMS, and push notifications in one platform
- ✓ You want pre-built eCommerce automation that works out of the box