ConvertKit vs Mailchimp
ConvertKit
Free Tier
📍 US
🌍 US
✓ GDPR · ✓ DPA
4.3
Mailchimp
Free Tier
📍 US
🌍 US
✓ GDPR · ✓ DPA
3.8
Price Comparison (Monthly)
| Contacts | ConvertKit | Mailchimp | Cheaper |
|---|---|---|---|
| 250 |
Free
|
⚠
Free
est. |
Tie |
| 500 |
Free
|
€17
|
ConvertKit → |
| 1k |
Free
|
€38
|
ConvertKit → |
| 1k |
Free
|
€38
|
ConvertKit → |
| 2k |
Free
|
€51
|
ConvertKit → |
| 3k |
Free
|
€86
|
ConvertKit → |
| 5k |
Free
|
€86
|
ConvertKit → |
| 8k |
Free
|
€116
|
ConvertKit → |
| 10k |
Free
|
€116
|
ConvertKit → |
| 15k |
€155
|
€155
|
Mailchimp → |
| 20k |
€174
|
€198
|
ConvertKit → |
| 25k |
€183
|
€232
|
ConvertKit → |
| 30k |
€238
|
€258
|
ConvertKit → |
| 35k |
€238
|
€292
|
ConvertKit → |
| 40k |
€293
|
€292
|
Mailchimp → |
| 45k |
€293
|
€331
|
ConvertKit → |
| 50k |
€349
|
€331
|
Mailchimp → |
| 55k |
€349
|
€542
|
ConvertKit → |
| 65k |
€404
|
€542
|
ConvertKit → |
| 75k |
€459
|
€542
|
ConvertKit → |
| 85k |
€514
|
€689
|
ConvertKit → |
| 95k |
€569
|
€689
|
ConvertKit → |
| 100k |
€625
|
€689
|
ConvertKit → |
| 105k |
€625
|
€990
|
ConvertKit → |
| 115k |
€680
|
€990
|
ConvertKit → |
| 125k |
€735
|
€990
|
ConvertKit → |
| 130k |
€739
|
€990
|
ConvertKit → |
| 135k |
€739
|
€1141
|
ConvertKit → |
| 145k |
€790
|
€1141
|
ConvertKit → |
| 150k |
€842
|
€1141
|
ConvertKit → |
| 155k |
€842
|
€1378
|
ConvertKit → |
| 200k | — |
€1378
|
— |
Feature Comparison
| Feature | ConvertKit | Mailchimp |
|---|---|---|
| A/B Testing | ✓ Creator+ | ✓ Essentials+ |
| AI Subject Line Helper | ✗ | ✓ Standard+ |
| Customer Journeys | ✗ | ✓ Standard+ |
| Email Automation | ✓ Creator+ | ✓ Essentials+ |
| EU Data Hosting | ✗ | ✗ |
| Landing Pages | ✓ | ✓ |
| Newsletter Referral System | ✓ Creator Pro+ | ✗ |
| Shopify Integration | ✓ | ✓ |
| SMS Marketing | ✗ | ✓ Essentials+ |
Which Should You Choose?
Choose ConvertKit if…
- ✓ You're a blogger, creator, or newsletter writer
- ✓ You sell digital products and want built-in simple commerce
- ✓ You want powerful automation without the enterprise complexity
- ✓ You prefer a clean, creator-focused interface over feature bloat
Choose Mailchimp if…
- ✓ You need deep Shopify or WooCommerce eCommerce integrations
- ✓ You send daily or multiple times per week (contact-based pricing stays predictable)
- ✓ You need the widest third-party integration library (300+ apps)
- ✓ Your team is already on Mailchimp and switching has a cost