Omnisend vs Brevo
Omnisend
EU-Based Free Tier
📍 Lithuania
🌍 EU, US
✓ GDPR · ✓ DPA
4.4
Brevo
EU-Based Free Tier
📍 France
🌍 EU, US
✓ GDPR · ✓ DPA
4.3
⚠ Brevo charges by email volume while Omnisend charges by contacts — they use different pricing models. Brevo's prices below are estimated based on your send frequency. Adjust above for an accurate comparison.
Price Comparison (Monthly)
| Contacts | Omnisend | Brevo | Cheaper |
|---|---|---|---|
| 250 |
€17
|
⚠
Free
est. |
Brevo → |
| 1k |
€17
|
⚠
€25
est. |
Omnisend → |
| 1k |
€22
|
⚠
€25
est. |
Omnisend → |
| 2k |
€26
|
⚠
€35
est. |
Omnisend → |
| 2k |
€38
|
⚠
€35
est. |
Brevo → |
| 3k |
€43
|
⚠
€35
est. |
Brevo → |
| 5k |
€70
|
⚠
€45
est. |
Brevo → |
| 5k |
€76
|
⚠
€59
est. |
Brevo → |
| 9k |
€109
|
€159
|
Omnisend → |
| 10k |
€114
|
€159
|
Omnisend → |
| 10k |
€129
|
€159
|
Omnisend → |
| 12k |
€162
|
€159
|
Brevo → |
| 15k |
€178
|
€159
|
Brevo → |
| 20k |
€228
|
€159
|
Brevo → |
| 25k |
€243
|
€159
|
Brevo → |
| 26k |
€248
|
€159
|
Brevo → |
| 35k |
€306
|
€159
|
Brevo → |
| 50k |
€355
|
€159
|
Brevo → |
| 55k |
€387
|
€159
|
Brevo → |
| 80k |
€602
|
€159
|
Brevo → |
| 100k |
€774
|
€159
|
Brevo → |
| 105k |
€850
|
€159
|
Brevo → |
| 145k |
€1207
|
€159
|
Brevo → |
| 150k |
€1252
|
€159
|
Brevo → |
Feature Comparison
| Feature | Omnisend | Brevo |
|---|---|---|
| A/B Testing | ✓ Standard+ | ✓ Starter+ |
| Customer Journeys | ✗ | ✓ Business+ |
| Email Automation | ✓ Standard+ | ✓ Business+ |
| EU Data Hosting | ✓ | ✓ |
| Landing Pages | ✗ | ✓ Business+ |
| Product Recommender | ✓ Standard+ | ✗ |
| Shopify Integration | ✓ | ✗ |
| SMS Marketing | ✓ | ✓ |
| Web Push Notifications | ✓ | ✗ |
| WhatsApp Campaigns | ✗ | ✓ |
Which Should You Choose?
Choose Omnisend if…
- ✓ You run an eCommerce store on Shopify, WooCommerce, or BigCommerce
- ✓ You need abandoned cart, browse abandonment, and post-purchase flows
- ✓ You want email, SMS, and push notifications in one platform
- ✓ You want pre-built eCommerce automation that works out of the box
Choose Brevo if…
- ✓ You have a large list but send weekly or less — volume pricing saves 50–70%
- ✓ You need EU-based data hosting by default (Paris HQ)
- ✓ You want email, SMS, and transactional messaging in one platform
- ✓ Price is your main concern — Brevo is almost always cheaper