Brevo vs Omnisend
Brevo
EU-Based Free Tier
📍 France
🌍 EU, US
✓ GDPR · ✓ DPA
4.3
Omnisend
EU-Based Free Tier
📍 Lithuania
🌍 EU, US
✓ GDPR · ✓ DPA
4.4
⚠ Brevo charges by email volume while Omnisend charges by contacts — they use different pricing models. Brevo's prices below are estimated based on your send frequency. Adjust above for an accurate comparison.
Price Comparison (Monthly)
| Contacts | Brevo | Omnisend | Cheaper |
|---|---|---|---|
| 250 |
⚠
Free
est. |
€17
|
Brevo → |
| 1k |
⚠
€35
est. |
€17
|
Omnisend → |
| 1k |
⚠
€45
est. |
€22
|
Omnisend → |
| 2k |
⚠
€59
est. |
€26
|
Omnisend → |
| 2k |
⚠
€59
est. |
€38
|
Omnisend → |
| 3k |
⚠
€59
est. |
€43
|
Omnisend → |
| 5k |
€159
|
€70
|
Omnisend → |
| 5k |
€159
|
€76
|
Omnisend → |
| 9k |
€159
|
€109
|
Omnisend → |
| 10k |
€159
|
€114
|
Omnisend → |
| 10k |
€159
|
€129
|
Omnisend → |
| 12k |
€159
|
€162
|
Brevo → |
| 15k |
€159
|
€178
|
Brevo → |
| 20k |
€159
|
€228
|
Brevo → |
| 25k |
€159
|
€243
|
Brevo → |
| 26k |
€159
|
€248
|
Brevo → |
| 35k |
€159
|
€306
|
Brevo → |
| 50k |
€159
|
€355
|
Brevo → |
| 55k |
€159
|
€387
|
Brevo → |
| 80k |
€159
|
€602
|
Brevo → |
| 100k |
€159
|
€774
|
Brevo → |
| 105k |
€159
|
€850
|
Brevo → |
| 145k |
€159
|
€1207
|
Brevo → |
| 150k |
€159
|
€1252
|
Brevo → |
Feature Comparison
| Feature | Brevo | Omnisend |
|---|---|---|
| A/B Testing | ✓ Starter+ | ✓ Standard+ |
| Customer Journeys | ✓ Business+ | ✗ |
| Email Automation | ✓ Business+ | ✓ Standard+ |
| EU Data Hosting | ✓ | ✓ |
| Landing Pages | ✓ Business+ | ✗ |
| Product Recommender | ✗ | ✓ Standard+ |
| Shopify Integration | ✗ | ✓ |
| SMS Marketing | ✓ | ✓ |
| Web Push Notifications | ✗ | ✓ |
| WhatsApp Campaigns | ✓ | ✗ |
Which Should You Choose?
Choose Brevo if…
- ✓ You have a large list but send weekly or less — volume pricing saves 50–70%
- ✓ You need EU-based data hosting by default (Paris HQ)
- ✓ You want email, SMS, and transactional messaging in one platform
- ✓ Price is your main concern — Brevo is almost always cheaper
Choose Omnisend if…
- ✓ You run an eCommerce store on Shopify, WooCommerce, or BigCommerce
- ✓ You need abandoned cart, browse abandonment, and post-purchase flows
- ✓ You want email, SMS, and push notifications in one platform
- ✓ You want pre-built eCommerce automation that works out of the box